Novika Candra Astuti, S.T., M.S.M., Ph.D.

Sekolah / Fakultas
Jabatan Fungsional
-
Pendidikan
  • The Role of Digital Marketing Capabilities, Entrepreneurial Orientation, Self-Efficacy, and Contextual Ambidexterity in Driving Digital Transformation and SME Performance: A Comparative Study of Malaysia and Indonesia (2025)
  • Exploring Digitalization and Internationalization Strategies in Family Businesses: A Focus on Growth and ESG in Indonesia (2025)