BTN Housingpreuner 2025 is a competition organized by Bank BTN focusing on business ideas and innovative solutions in the housing and property sector. The competition series ran from December 2025 to the final round in January 2026. The Grand Judging was held at Menara BTN, followed by a three-day innovation exhibition at Jakarta Convention Center (JCC) Senayan.

In this competition, the team raised the increasingly relevant issues of environmental pollution and climate change within the housing sector. They developed an eco-friendly paint innovation derived from waste cooking oil, a material that often becomes an environmental pollutant when improperly managed.

“We designed this innovation not merely as a product, but as a solution addressing two issues at once: waste management and the need for environmentally friendly materials in the housing sector,” said Roihan.

The idea development process began with discussions to determine the most strategic and implementable issue. They then conducted research on the characteristics of waste cooking oil, its potential processing into derivative materials, and its integration into the residential paint industry. Their interdisciplinary collaboration became their main strength, materials engineering ensured technical feasibility, architecture assessed practical application in buildings, and chemical engineering supported formulation and processing.

One of the biggest challenges during the competition arose during the research phase. Transforming waste into a value-added material required thorough studies, both technically and in terms of business feasibility. They had to ensure that the proposed solution was not only innovative but also realistic for production and application in the housing sector.

Entering the presentation stage, their focus shifted to preparing concise and persuasive materials. They emphasized the urgency of the problem, the readiness of the solution, and its business sustainability potential. “We learned that having a good idea is not enough. The way it is delivered must be structured and able to address the judges’ concerns,” he added.

Their motivation to participate in the competition was also driven by its long-term benefits. Beyond funding opportunities, participants could expand their networks and receive mentorship from professionals in the housing industry. For them, this added value distinguished the competition from others.

Their achievement of 2nd Place serves as validation that sustainability-based innovations hold significant potential in Indonesia’s property sector. More than just a competition milestone, the experience broadened their perspective that environmental solutions can be directly integrated into future housing needs.

In closing, Roihan shared a message for students interested in similar competitions. “If you are interested in the housing industry, platforms like BTN Housingpreuner are highly worth trying. It’s not just about competing, but also about learning directly from professionals and building networks that can create long-term impact.”