MBA Students od SBM ITB Business Showcase Pioneering in Entrepreneur Days

By Ninik Susadi Putri

Editor Ninik Susadi Putri

BANDUNG, itb.ac.id - Entrepreneurs Day (E Day) held at FX Plaza, Jakarta on Wednesday (25/05/16) ago. The event was held by the ITB Entrepreneurship MBA students to demonstrate the concept of the business and products of small enterprises during the process they gain knowledge. More than 20 types of businesses ranging from food, drink, until the product mode was displayed. Not only showcase the work of students, E Days also held the title of the speech together with the Boston Consulting Group and Uber Indonesia.
"This exhibition is designed as a medium for students to challenge their business concept to the community and to get real feedback about their business of peers, alumni, faculty, the community, and also of the buyer," Abi Mangku Nagari chairman of the committee E Days said.

At the session the speech degree, the Boston Consulting Group (BCG) and Group Mitrakarya describes how to develop a business startups. "Identifying the customer is the most significant to be done by an entrepreneur. We need to know our targets. What's cool buyers and what they need. Listen carefully about their complaints megenai our products,"Managing Director of BCG, Davids Tjhin said. David added that after all been identified, the next step can be advanced to the determination of the product to be manufactured.

Adding BCG, Vice President Mitrakarya Group, Andrew Winoto, also highlights the importance of networking and communication skills associated with the main points for leaders to be able to grow the business. "In order for the pilot to grow, you need to get the funds. But before that, you have to strengthen your networking skills, especially in order to convince investors to fund your business," Andrew said. According to him, an entrepreneur must also have communication skills in order to attract brilliant ideas presented at the investor can attract their attention.

The event was closed by Uber Indonesia as one of the leading technology-based application that starts to grow rapidly since 2010. Evolved in 67 countries, 330 cities, with more than 1,000 partners, Uber promoting the idea of ​​quick and easy way to get that is by simply pressing transportation button. Uber Indonesia share their success tips. "Adhering to innovation is one of the key strategies. We must continue to renew the design of products to meet customer needs," Muhammad Gia Andhika Putra, Indonesia Uber Marketing Manager said.